it matters provides End to End Solutions to propel retailers in their digital transformation journey towards circular economy with a powerful direct to consumer engagement.
There is No Planet B! at itmatters we are dedicated to embark our market stakeholders into a sustainable call for action.! We are committed to avoid to let the future generation the burden and the debts of a blinded unethical business roll out…
Our IoT retail tag combined with an agile P.A.A.S and a customized webapp to respect our brand customers environment will support the entire Retail industry to an ultimate never reached sustainability level.
MEET OUR TEAM


Matthieu Challe CEO & Co-Founder.
Married , father of 3 boys.
Over 15 years abroad holding C- level position in the Luxury and A&F retail field.
HEC Paris EMBA with Luxury major and Lean six sigma green belt
Stéphanie Comoretto Co -Founder
Married , mother of 2 children.
Over 15 years of experience in building partnerships and in Supply Chain.
Engineer & HEC Paris EMBA with Luxury major and Lean six sigma green belt